Marschall Regio x YourStore – Success Through Automation
From classic craftsmanship to a fully autonomous 24/7 showcase project in Neuenegg.
The Situation – Tradition Meets Future Vision
The Marschall family stands for honest craftsmanship and regional passion. But the desire for further development brought a major challenge. It was not just about selling products, but about completely transforming an existing, older infrastructure.
The goal was ambitious. A highly modern, autonomous store was to be created that impresses technically and visually at the highest level. The family was not looking for a pure system supplier, but a genuine partner to accompany them from the first sketch to the opening.
The Solution – Orchestration from A to Z
YourStore acted here as a comprehensive consulting partner and technology supplier. We applied the principle "Orchestration over Integration" to seamlessly connect hardware and software.
The all-round carefree package for Marschall Regio included:
Infrastructure Consulting
We planned not only the IT but also advised on cooling cells, optimal lighting, and the entire electrical installation.
Smart Access
Access for customers is safe and convenient via app – the modern interpretation of the open farm gate.
Intelligent Building Automation
Smart lighting control ensures an inviting ambiance and maximum energy efficiency around the clock.
Security & Monitoring
Seamless camera surveillance and precise temperature monitoring in all cooling units ensure the quality of fresh products.
Seamless Checkout
An intuitive self-checkout system enables fast and uncomplicated payment without waiting times.
The Result – Maximum Freedom with Full Control
Since the opening, the Marschall Regio Farm Shop has established itself as an integral part of local supply. The combination of traditional values and our technologically mature 24/7 solution delights customers.
For the operators, this means one thing above all – revenue around the clock without the need for permanent physical presence.
"Agriculture is lived tradition for us, but for the future, we wanted to go a decisive step further. With a lot of heart and soul, we decided to open the Marschall Regio Farm Shop. We are proud that the shop is now open around the clock and is so positively received. A big thank you to YourStore for the professional and valuable partnership throughout the planning process up to realization."
— Bernhard Marschall, Owner Marschall Regio Farm Shop
FAQ – Common Questions about the Project
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